Premium Pure Still Spring Water in an Eco-Friendly Plant-Based Bottle

JUST Water, a brand created by Jaden Smith, was inspired by a young man's quest to do better. While learning to surf, a ten-year-old Jaden Smith encountered a plastic bottle floating in the water, an image that he couldn't shake. This introduction to the impact of human activity on the environment became a Smith family obsession to do good.

JUST Water is sustainably sourced, natural still spring water from the Glens Falls watershed in New York. They collect 3 billion gallons of natural spring water annually, which is replenished by snow and rain in the Adirondack Mountains. JUST Water bottles a fraction of this excess natural spring water, paying fairly for it to provide a new source of income for the community.

The natural spring water used in JUST Water is alkaline, with a high pH of 8.0. Organic blackberry essence is infused into the water, creating a crisp, refreshing taste without the use of artificial flavors, preservatives, sweeteners, or calories.

JUST Water's environmentally conscious packaging is designed to protect the natural spring water from ambient flavors, ensuring a pure taste. The carton is made from 54% paper and 34% plant-based plastic, resulting in a 74% reduction in carbon emissions compared to a standard plastic bottle. When the carton is used, it can then be recycled into tissues, paper towels, or building materials.

The wide-neck design of the JUST Water carton allows for easy refilling, enabling consumers to reduce single-use plastic waste. Additionally, JUST Water's partners with the city of Glens Falls, NY, where they pay fairly for the water they use, contributing to the local community.

JUST Water was founded by Jaden Smith, who was inspired to combat plastic pollution after witnessing it firsthand. The brand's mission is to provide a sustainable, environmentally friendly alternative to traditional bottled water, recognizing that while a single carton may not change the world, it's a step in the right direction.

Consumers can choose from a variety of JUST Water sizes, including 11.2 fl oz, 16 fl oz, 16.9 fl oz, 33.8 oz, and 22 fl oz, all of which feature the brand's signature pH8 natural spring water, organic blackberry essence, and plant-based packaging. With a 4.3 out of 5-star customer rating based on over 5,500 reviews, JUST Water has established itself as a trusted and responsible choice for those seeking a sustainable water option.

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